Working with one or more teams within a client organization (such as marketing, sales, human resources, corporate affairs, operations, training, fundraising or the senior leadership team), Glue creates and produces communications programs and events that influence the knowledge, beliefs and behaviour of specific target audiences about the organization's products, services, programs or activities.
We provide strategic counsel, then develop and produce coherent solutions spanning a range of disciplines to reach customers, employees, salesforces, business partners, investors, supporters, the news media, or the general public.
Founded in 2002, Glue Inc. is located in Toronto and led by principals Tim Morawetz and Sue MacGowan.
The inspiration behind our name
The name Glue speaks to the results we deliver for our clients: creating communications and events that 'stick,' thereby enhancing their overall performance. As well, the term Glue represents our integrated approach in creating influence across a range of marketing-communications disciplines. Finally, our name reflects our collaborative approach in working closely with our clients to develop effective solutions.